Cone Denim uses Repreve fabric in its S Gene denims

Cone Denim uses Repreve fabric in its S Gene denims
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Cone Denim and Unifi Inc., both headquartered in Greensboro, North Carolina, have introduced the S Gene with Repreve, combining the advanced stretch technology of S Gene denims with the sustainability and performance of Repreve recycled polyester fiber.

S Gene with Repreve denims use as many as three postconsumer plastic bottles in one pair of jeans.  They offer “sustainable superior stretch to the market” while providing denim brands the ability “to offer and promote the advanced performance of S Gene technologies and Repreve recycled fibers,” according to a news release issued by both companies.

“It is very exciting to continue our celebration of 10 years of S Gene technology with the addition of S Gene with Repreve,” says Kara Nicholas, vice president product design and marketing for Cone Denim. “This newest addition to Cone’s Sustainblue collection of fabrics maintains the authentic look and feel of traditional denim while offering advanced stretch, recovery and durability in an eco-friendly fabric that is increasingly more important to consumers today. S Gene with Repreve offers the best of both worlds.” 

Cone Denim’s Sustainblue collection of fabrics is comprised of denim constructions using recycled cotton, recycled polyester and other sustainable yarns.

“We are proud that Cone Denim has chosen Repreve, the global leader in branded recycled performance fibers, for its sustainable collection of S Gene denim,” says Jay Hertwig, vice president of global brand sales for Unifi.  “This collaboration brings together two global leaders in the textile industry aimed at driving innovation in the denim market.”

Cone Denim is part of International Textile Group Inc. (ITG), with manufacturing capabilities in China and Mexico and marketing and sales support throughout the world, including offices the U.S. and Hong Kong. 

Through Repreve, one of Unifi’s proprietary technologies and a global leader in branded recycled performance fibers, Unifi has transformed more than 10 billion plastic bottles into recycled fiber for new clothing, shoes, home goods and other consumer products. 

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Source: Recycling Today
Cone Denim uses Repreve fabric in its S Gene denims
<![CDATA[Cone Denim and Unifi Inc., both headquartered in Greensboro, North Carolina, have introduced the S Gene with Repreve, combining the advanced stretch technology of S Gene denims with the sustainability and performance of Repreve recycled polyester fiber. S Gene with Repreve denims use as many as three postconsumer plastic bottles in one pair of jeans.  They offer “sustainable superior stretch to the market” while providing denim brands the ability “to offer and promote the advanced performance of S Gene technologies and Repreve recycled fibers,” according to a news release issued by both companies. “It is very exciting to continue our celebration of 10 years of S Gene technology with the addition of S Gene with Repreve,” says Kara Nicholas, vice president product design and marketing for Cone Denim. “This newest addition to Cone’s Sustainblue collection of fabrics maintains the authentic look and feel of traditional denim while offering advanced stretch, recovery and durability in an eco-friendly fabric that is increasingly more important to consumers today. S Gene with Repreve offers the best of both worlds.”  Cone Denim’s Sustainblue collection of fabrics is comprised of denim constructions using recycled cotton, recycled polyester and other sustainable yarns. “We are proud that Cone…