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Borealis, Reclay effort focuses on plastic recycling

Borealis, Reclay effort focuses on plastic recycling
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Vienna-based Borealis AG and the Germany-based Reclay Group say a new jointly created entity called Recelerate GmbH will have a mission “to redesign the critical steps of the plastics sorting and recycling system for lightweight packaging (LWP) to speed up circularity, born from a need to meet the rising market demand for high-quality recyclates for use in high-end plastic applications.”

Borealis says the new entity was “formed of the waste management expertise of Reclay and the high-quality recycling capabilities of Borealis” and predicts “Recelerate will grow from existing shared strengths across European markets.”

The new entity will be “powered by a smart systems thinking approach to ensure more postconsumer LWP is sorted and recycled into high-quality materials,” states Borealis.

Borealis, which refers to itself as a provider of advanced and circular polyolefin solutions and a European market leader in base chemicals and fertilizers, says Recelerate “will play a critical connector role in the plastic value chain, connecting downstream and upstream expertise to rethink how LWP waste is managed, sorted, processed and recycled.”

The Reclay Group brings strength in the area of extended producer responsibility (EPR) systems while Borealis has a track record of growth in circular plastic models, “powered in part by its proprietary recycling technology Borcycle,” states the firm.

“In line with our integrated approach toward more circular plastics, Recelerate will enable significant progress in waste feedstock optimization,” says Lucrèce Foufopoulos, a Borealis executive vice president. “Together with our partners, we are committed to reinventing the plastics system for more sustainable living.”

Comments Raffael A. Fruscio, owner and managing director of the Reclay Group. “We’re excited to begin Recelerate’s journey to unlock greater plastic circularity through rethinking and reshaping sorting and recycling. This is an important moment to build on existing strengths and get some momentum in creating smart, successful, sustainable models that more and more businesses, regions and communities can benefit from. Together we will ensure that valuable material is kept in the cycle”.

For Reclay, Recelerate can help it grow its reach, scale and impact in the EPR sector, say the firms. For Borealis, “it will open up supply of post-consumer plastic [scrap] to be recycled” with its Borcycle recycling technology.

For customers of the two firms and household consumers, the two companies say “it means greater access to high-quality recycled materials. Recelerate will connect critical partners in the plastic value chain—closing the gap and accelerating the growth and scaling of circular plastics.”

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Source: Recycling Today
Borealis, Reclay effort focuses on plastic recycling
<![CDATA[Vienna-based Borealis AG and the Germany-based Reclay Group say a new jointly created entity called Recelerate GmbH will have a mission “to redesign the critical steps of the plastics sorting and recycling system for lightweight packaging (LWP) to speed up circularity, born from a need to meet the rising market demand for high-quality recyclates for use in high-end plastic applications.”Borealis says the new entity was “formed of the waste management expertise of Reclay and the high-quality recycling capabilities of Borealis” and predicts “Recelerate will grow from existing shared strengths across European markets.”The new entity will be “powered by a smart systems thinking approach to ensure more postconsumer LWP is sorted and recycled into high-quality materials,” states Borealis.Borealis, which refers to itself as a provider of advanced and circular polyolefin solutions and a European market leader in base chemicals and fertilizers, says Recelerate “will play a critical connector role in the plastic value chain, connecting downstream and upstream expertise to rethink how LWP waste is managed, sorted, processed and recycled.”The Reclay Group brings strength in the area of extended producer responsibility (EPR) systems while Borealis has a track record of growth in circular plastic models, “powered in part by its proprietary…

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